Look Who’s Charging

Founded in Sydney, Australia in 2016, Look Who’s Charging provides a real-time data enrichment platform for the financial services industry. The company's core mission is to solve the widespread problem of unrecognisable or cryptic transaction descriptions on bank statements by providing clear merchant details, including name, logo, and location. This service helps reduce customer confusion, decrease "chargeback" fraud, and lower call-centre inquiries for financial institutions. In 2019, the company was acquired by the global information services group Experian, and it now operates as an Experian company, leveraging Experian's global reach and data capabilities.