DAG Personal Finance

DAG Personal Finance Ltd is an independent financial advisory firm headquartered in London, United Kingdom. The company provides a holistic approach to financial planning, focusing on building long-term relationships with its clients. Its core services include retirement planning, pension advice, investment strategies, mortgage sourcing, and protection planning (such as life insurance and critical illness cover). As an appointed representative of ValidPath Limited, the firm is authorized and regulated by the Financial Conduct Authority (FCA), ensuring it adheres to strict industry standards.