Qerma - SBC FTC'22 (formerly Yoola)

Qerma, formerly known as Yoola, is an Egyptian fintech company that provides a comprehensive payment management platform for businesses. The company's mission is to simplify the collection process by allowing businesses to send e-invoices and payment links through various channels like SMS and WhatsApp, and accept payments via multiple methods including mobile wallets and credit cards. After participating in the Startupbootcamp FinTech Cairo 2022 cohort, the company rebranded from Yoola to Qerma to better reflect its focus on providing streamlined B2B payment solutions.