IMPACTplus

Founded in 2009 by Bob Ruffolo, IMPACT (operating as IMPACTplus) is a leading coaching and education company specializing in digital sales and marketing. Their methodology is famously built around the "They Ask, You Answer" framework, a business philosophy focused on earning customer trust by transparently and thoroughly answering their questions through content. The company provides training, coaching, and consulting services to businesses looking to master inbound marketing, content marketing, video marketing, and sales alignment to drive growth and become the most trusted voice in their industry.