Cherehani Africa is transforming the micro finance market by leveraging proprietary technology to deploy capital at a 3X efficiency. The business model combines technology and human touch to provide credit to women micro-entrepreneurs in rural and underserved areas. The model is built on top of the proven micro-savings groups structures. Cherehani also provides market information and financial education to its customers. The suite of information is disseminated via a proprietary web based platform and augmented by in-person field visits.