99bros is a digital insurance brokerage platform that allows customers to choose the most suitable solutions for their risk profile thanks to an integrated system made of artificial intelligence, multimedia content, and specialized consultants. Users can deepen the topics of interest through thematic guides created by the 99bros experts and obtain support from a customer service available 24/7. On top of that, by answering some quick questions on the website, the 99bros machine learning algorithm suggests the most suitable insurance coverage, which can be purchased online by the customers in a few seconds. In particular, 99bros solves the pension problem of the younger generations: the labor market is increasingly precarious, the average age increases and the withdrawal of the State from some areas of social support is inevitable; traditional insurance networks do not favor pension products as they are not very profitable, while 99bros takes advantage of digital channels and the young people’s attitude to investigate independently and buy online, to solve the problem allowing customers to subscribe to a pension fund in a breeze. The portal also provides both life and non-life products from the best insurance companies dedicated to individuals, families, and startups.